It is very possible that we are headed into difficult economic times, and increasingly possible, a recession. What actions can help association leaders lead effectively in industries of all kinds? …
Online Discussion Boards
There are benefits to gathering information through online discussion boards but they should be combined with other more robust research for the board to make confident decisions.
Data Collection to Support Decisions
It’s not necessary that every association decision be supported by research. But many decisions should be supported by research.
What comes first? The order of research
We have observed that the order of research methodologies is a key decision in decision-focused research design.
Investing in Research
In general, the higher the stakes (financial and human resources, reputation, future health of the association), the more it is necessary to support those decisions with data.





